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This was published 11 years ago

Low ratings, awkward acceptance speeches and lack of stars. How long does the ARIAs have left?

Amy Nelmes Bissett

Katy Perry

Katy 'I don't want to be here' Perry Getty

We're calling it! The 2014 ARIA Awards was one big awkward flop.

The poorly organised and terribly executed awards ceremony, supposed to showcase the crème de la crème of the Australian music scene, once again felt a little, well, embarrassing.

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Where to start? Perhaps on the lack of star talent from a nation which has turned out some extraordinary musicians decade after decade.

The ARIAs replaced our best Aussie exports Sia and Iggy Azaela with some paid talent in the form of Katy Perry and One Direction.

Yep, we all saw the heavy advertising for Katy's perfume and 1D's single during every advert break. And there were plenty of them.

But despite having to pathetically pay for some stellar stars to attend, Katy couldn't even take the time to work the red carpet.

Nothing says "I really don't want to be here" than trotting past media and photographers as fast as humanly possible. Nice touch, Perry.

And then there was also the awkward red carpet moment of Guy Sebastian arriving just moments before 1D. The result? Screaming girls, media frenzy and an ignored Guy who fled with zero attention.

A great way to treat an Aussie leading artist who has supported the ARIAs year after year. Good one, organisers.

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Ultimately, the red carpet was a s*** fight, with the usual contenders, Delta Goodrem, Jessica Mauboy and The Veronicas, looking a little lost by the lack of direction.

TheFIX spotted Timomatic go up and down the red carpet four times.

Amateur, embarrassing and a lack of organisational skills. What we're telling our US counterparts is this: we can't organise a booze-up in a brewery.

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Then came the actual ceremony. A snooze fest with little heart, with the only moving moment going to Aussie sweetheart, Molly Meldrum.

The fact the two queens of the night, Sia and Iggy Azaela - who pulled in a combined five wins – were nowhere to be seen is truly shocking.

There wasn't even a video message to accept the awards. Instead we had two dire acceptance speeches on their behalf.

One from Katy for Sia: "Oh, wow, it's my girl Sia... Unfortunately she cannot be here, I'll take it to her in Los Angeles."

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And the second, from Charlie XCX for Iggy: "She [Iggy] will enjoy it!"

Is it really any surprise that audiences have switched off year after year? The ratings once again dire, with 600,000 viewers and ranking 19th on the leader board.

Go on, ask someone, anybody…"Did you watch the ARIAs last night?" We bet the answer is no, with a bit of a knowing eye roll.

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So, it throws up this question: Why does the ARIAs fail when the UK and US music awards ceremonies flourish? Could you ever imagine Oasis failing to turn up to the Brit Awards? Or having to pay Nicki Minaj to walk the red carpet at the VMAs?

The resounding answer is no.

Perhaps the reason is down to this: the ARIAs doesn't know how to treat Aussie homegrown artists…but then expects them to turn up year after year.

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A prime example, while in America, 5SOS is treated as an equal to One Direction, with the band recently winning an American Music Award for 2014 New Artist of the Year.

But on their home soil, they were justifiably "p***** off" at the favoritism showed to 1D, especially when it came to them walking the red carpet way before the Brit boyband.

Ultimately, the ARIAs just don't get it and after years of giving them the benefit of the doubt, we can't be alone in thinking the show is well and truly over.

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See-through style, bronzed bodies and weird pom-poms: The 2014 ARIA Awards red carpet

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