Top holiday destinations for Aussie families - according to their generation

Family travel and multi-generational travel have been big on the agenda recently, and new research has found it's the younger generations taking charge of planning.

According to Hilton's 2025 Trends Report, Generation Alpha and Generation Z are reshaping travel, and prioritising experiences that reflect their personal interests and cultural pride.

The survey of over 13,000 global travellers across 13 countries, plus Hilton team members and travel experts, found that 71 per cent of Generation Alpha and Generation Z in Australia are responsible actively shape family travel plans.

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"As Generation Alpha and Z step into the role of key influencers in family travel decisions, they are redefining the landscape of travel," Alexandra Jaritz, senior vice president Brand Management for Hilton, said.

"Their evolving preferences are driving the industry to innovate."

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The Asian holiday destination becoming an Aussie favourite

"This shift is not just about the destinations they choose, but how they interact with and experience the world."

But where exactly are these keen holiday-makers looking for their next getaway?

According to the research, Gen Alpha and Gen Z travellers in Australia are excited about exploring both local and international destinations.

While they eagerly seek out Australia's rich landscapes and cultural heritage, they also show a growing enthusiasm for global adventures.

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Here are the top destinations for Gen Alpha and Gen Z in 2025:

1. Australia (36%)
2. Japan (29%)
3. New Zealand (29%)
4. America (25%)
5. Hawaii (17%)

The preferences aren't too different from the Millennial age group. These travellers are more keen to get overseas, with a holiday at home in Australia coming in third.

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Here are the top destinations for Millennial (Gen Y) in 2025:

1. Japan (36%)
2. New Zealand (28%)
3. Australia (25%)
4. Fiji (19%)
5. Hawaii (16%)

Fiji is the only other destination that differs between the generations in the report, remaining a firm favourite among Millennials, likely looking to capitalise on the family-friendliness of the beach escape.