Perth woman challenges others to buy only 12 new items per year - here's why

A Perth woman is gaining traction for challenging others to buy only one item a month.

Brooklyn Taylor, 24, has gained millions of views from her "one-buy-a-month challenge", in which she claims to save money by purchasing just 12 items per year.

Taylor appeared on the Today Show, sharing her rules for the challenge.

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"You can buy anything that's considered essential for life – so all your groceries, your rent, all the boring things – but anything that would be deemed as fun is off the list," she said.

"You'll have to wait till the end of the month, and then you can pick one fun item to buy."

According to her TikTok videos, Taylor personally puts aside $60 per week, leaving her $240 per month to spend on something to buy. The funds that she doesn't use for that month's purchase get rolled over or used for another big-ticket purchase such as a birthday or Christmas gift.

The influencer also explained her motivation behind creating and participating in this challenge.

"If you want something, you can get it tomorrow," she explained. "Having no delay between being able to want something and get it is probably not good for the budget.

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"So I thought, 'What can I do to make myself just not instantly purchase every single item that I want?'

"I thought, if I put 30 days between myself and actually buying something, then I'll have to think about it. By the end of the month, I probably won't want all the things that I do want now."

Taylor says the strategy has been a success so far, helping her learn more about her spending habits.

She realised that "lots of the things that we want, we really don't want".

"So many times I'd come back to my wishlist and see things that I didn't even want anymore, and I could just delete them, and I didn't have to worry about it," she added.

"It just made me really rethink what I actually wanted... because you have to really think about it, you can only have one item. So do I really want this bad quality item, or do I want to wait, save up my money and get something better?"

For those wanting to start the savings challenge, she advises them to "not to be too hard on yourself".

"The first month was really terrible. Every day I was like, 'I could just buy everything, I don't have to do this, I did this to myself, I don't have to like wait, I could just buy everything."

But over time, she realised, "If you fail, you can begin again tomorrow.

"You're not going to jail for buying an item, but it does make you feel like the gratification when you actually wait."

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