Jamie Oliver and Woolworths launch healthier eating program

It’s no secret that Jamie Oliver has strong views on healthy eating. The naked chef has previously made it his mission to tackle childhood obesity in the UK, and has taken it upon himself to transform his own diet.

Jamie Oliver has now teamed up with Woolworths to start an online hub called “Healthier Easier” to assist customers in making easy swaps, hacks, and nutritious recipes.

The online hub will be consistently updated with fresh ideas, recipes. The idea is intended to propel customers to confidence in a list of recipes that have been reviewed by a group of nutritionists.

Jamie Oliver told 9Honey that “it’s brilliant to see so many Aussies taking steps towards being healthier. We all need a little helping hand now and then, so I hope these recipes and tips make it even easier for busy people to make delicious, healthier meals at home”

“As part of the program, I’ll be sharing my favourite tricks for eating well, giving beautiful fresh produce some love, and hopefully getting Aussies really excited about new ways to eat more of the good stuff.

The Healthier Easier program is an attempt to highlight great, healthier, tasty food that can easily be incorporated into Australian diets.

Woolworths Supermarkets Managing Director, Claire Peters told 9Honey that “working closely with Jamie we are further showcasing our commitment to help our customers take more steps to eating better using the fresh, healthy and affordable ingredients they can access when shopping with us online or in-store.

The Healthier Easier tips and recipe cards will be available in-store at Woolworths.

The first set of ‘Healthier Easier’ recipes by Jamie Oliver at Woolworths:

●      Veggie Noodle Stir Fry - Healthier Swap: Beat the takeaway and make your own Asian-inspired dish using wholegrain instead of regular noodles. Nuts and eggs are both a source of protein, making this a nutritious, meat-free dish.

●      Feta, Zucchini and Spinach Cake - Healthier Swap: Satisfy that burger craving by stuffing these crispy bulgur wheat cakes, crammed full of green veg and creamy feta, into a wholegrain bun with salad and yoghurt.

●      Gnarly Chicken Tikka Kebabs - Healthier Swap: Ditch the takeaway with a flavour-packed chicken tikka kebabs with veg and homemade naan.

●      Mighty Mushroom and Kale Frittata - Healthier Swap: Frittatas often have bacon but mushrooms are a healthier alternative that still gives a gorgeous, meaty texture.

●      Vegie Quesadilla Bake - Healthier Swap: Rustle up a super-quick zingy sweetcorn salsa to serve with your quesadilla bake – it’s fresh, adds interesting pops of texture, and is better for you than the usual accompaniments, such as high-fat sour cream.

●      Fish Finger Sandwich - Healthier Swap: Try fat-free yoghurt in place of mayo your slaw – it’ll keep that same creamy vibe, but it’s lighter, fresher and better for you. Give it a go!