'My Domino's': Domino's introduces personalised meal boxes to menu
Domino's has today introduced personalised meal boxes, announcing a My Domino's option to menus nation-wide.
My Domino's sets out to be a convenient way for customers to pick a combination of their favourite mini pizzas and sides from $10.
The personalised meal box will offer more than 600 possible order combinations, with customers able to select 1 x Mini Pizza and 2 x Sides, which include sweet and savoury options.
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Dominos have introduced personalised meal boxes, announcing a My Domino's option to menus nation-wide. Instagram
Pizzas to choose from include Pepperoni, Cheesy Garlic, Marg, Ham & Cheese, Simply Cheese, Hawaiian, Spicy Vege Supreme, 3 Meats, Meatlovers and Supreme.
To complement the meal, customers can choose two of eight side options.
The savoury options include Mini Garlic Bread (half of a regular-sized Garlic Bread), 10 x Southern Fried Chicken Bites, two Wings with BBQ Hickory sauce, 10 x Chicken Meatballs with BBQ Hickory sauce or two Buttermilk Chicken Kickers with aioli dipping sauce.
For those with more of a sweet tooth, the franchise offers eight Mini Dutch pancakes, two Churros & Chocolate or a Choc Lava Cake to pair with your meal.
The selection makes for a delicious lunch for one, or for satisfying every craving in a crowd, and is aimed at giving customers more bang for their buck.
Domino's ANZ Chief Marketing Officer Allan Collins said My Domino's gives customers more flexibility to cater for their own individual tastes.
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The change is aimed at giving customers more bang for their buck. Getty
"When every dollar counts, many people feel forced to choose between value or versatility," he said. "My Domino's brings all the options to the table, so our customers can bring all the options to their tables, at an incredibly great price."
Collins also noted the change offers customers more power over choice than ever.
"Perfect as an individual meal for one, or shared in large groups with friends and family, My Domino's allows customers more choice, and more personalisation, than ever before," he said.
"The best part? For the first time ever, pizza lovers can come together and enjoy their Domino's order – their way.
"The number of combinations is limitless, and we can't wait to see what our customers come up with!"
