'I'm such an easy-going person, honestly': Lord Alan Sugar talks Celebrity Apprentice
He's known as a straight-talking no-nonsense boardroom boss, but Lord Alan Sugar insists he's a nice person.
"I'm a peach. I'm such an easy-going person, honestly," the Celebrity Apprentice Australia host said with a wry smile.
"Once you get to know me, as the program rolls out you'll see what a soft-hearted person I am."
READ MORE: Behind the scenes on Celebrity Apprentice Australia 2021
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Lord Alan Sugar insisted he's 'a peach' on Today this morning. Today
The series may have only just started airing, but today Lord Alan Sugar admitted he's one contestant has made a mark on him.
"Wippa is a great guy, you know, I like him, I really do," he said.
Michael 'Wippa' Wipfli raised money for the Cooper Rice-Brading Foundation, which is going towards important trials. Nine
"He is a good bloke. Also, he is very helpful to the other candidates. That's what I've found out, as the thing moved along.
"Camilla, of course, is another character. She is a little bit highly strung, but there you are, she is a designer, what can you say."
Don't be fooled by his name, the business magnate does not sugar coat things. Nine
Lord Sugar went on to tease tonight's upcoming episode, promising drama and twists are a plenty.
"(There's) a bit of a twist in tonight's episode.
"You won't believe what's going to happen tonight, honestly. I'm not just saying it. Something happened tonight which I've never ever done before."
You can watch Celebrity Apprentice tonight at 7:30 on Nine.
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