'Watch this space': Meghan's cryptic response to expansion rumours

Rumours Prince Harry and his wife Meghan will use their upcoming visit to Australia to expand her As ever range is 'speculation', according to her spokesperson.

It comes after ITV News reported the visit to Australia would be in part to look at expanding the Duchess of Sussex's lifestyle range, which includes fruit spreads, edible flower sprinkles and wine, after parting ways with her business partner Netflix.

But a spokesperson for Meghan has reportedly told US Weekly there are no plans for the royal to bring her range to Australia – just yet.

"This is speculation," an As ever spokesperson told the publication.Us Weekly.

"No decisions have been made about when or where international expansion might take place.

"Entering new markets is a considered process, but it's something the brand is excited to explore as it continues to grow in this next phase.

"Watch this space."

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It has long been thought the duchess would look at UK or Canada as the first step of global expansion, before her upcoming visit to Australia was confirmed yesterday.

ITV Royal Editor Chris Ship confirmed on X, formerly Twitter, that the California-based couple were set to arrive in April for the first visit to Australia in eight years.

"Confirmation from Harry and Meghan's office that they will visit Australia next month," he wrote.

"A spokesperson says the 'Duke and Duchess of Sussex will visit Australia in mid-April to take part in a number of private, business and philanthropic engagements. Further details will be shared in due course'."

It was this mention of 'business' that was thought to have sparked the speculation that As ever could be expanding to Australia.

ITV News reported that Meghan was looking to expand As ever into Australia, with private meetings during their visit expected to focus on the task.

It comes after Netflix last week announced the end of its business partnership with As ever, less than one year after it launched.

Netflix was announced as a business partner and investor for the As ever brand in 2025.

While the brand was showcased on the Netflix show, With Love, Meghan, the fact the show has now ended after two seasons meant such a partnership no longer made sense.

On Friday, both As ever and Netflix released statements confirming that the duchess's brand would become fully independent.

"As ever is grateful for Netflix's partnership through launch and our first year," a brand spokesperson said.

"We have experienced meaningful and rapid growth and As ever is now ready to stand on its own. We have an exciting year ahead and can't wait to share more."

Meanwhile, the streaming giant also confirmed the news in a statement it shared with People.

"Meghan's passion for elevating everyday moments in beautiful yet simple ways inspired the creation of the As ever brand and we are glad to have played a role in bringing that vision to life," it said.

With Love, Meghan premiered on Netflix on March 4, 2025.

A second series, which was filmed at the same time, followed in August 2025.

A Christmas special, which was largely panned, sealed the show's fate and it was announced in December that the show would end after failing to crack the top 1000 shows on Netflix for the year.

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