Aldi crowned Australia's Supermarket of the Year for sixth time in a row, despite slowing growth
Aldi has been named Australia's Supermarket of the Year by Roy Morgan for a sixth year in a row.
This is despite the discount grocery retailer reporting slowing growth in its latest sales results, which were released on April 29.
Aldi is the most-awarded supermarket in the prestigious awards, with this latest win marking its ninth overall.
Aldi has been named Australia's Supermarket of the Year. Nine
Aldi topped its customer satisfaction rating, clocking up an average score of 87.6 per cent.
It also won all 12 consecutive months of the year, marking a 55-month winning streak.
Simon Padovani-Ginies, Group Director, Aldi Australia said: "We are incredibly proud to once again be named Australia's Best Supermarket by Roy Morgan, for the sixth consecutive year.
"This award reaffirms that Aldi's position as Australia's most affordable supermarket and our customer-centric business model continues to resonate with shoppers."
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Aldi topped its customers satisfaction rating clocking up an average score of 87.6 per cent. Aldi Australia
It also won all 12 consecutive months of the year, marking a 55-month winning streak. Aldi
"Our business model is built on saving customers money. Two-thirds (69 per cent) of our high-quality, award-winning range is priced under $5, saving Australian families more than $3,000 a year by shopping at Aldi.
"As cost of living pressures continue, Australians are seeking value more than ever. We're proud our commitment to the lowest prices is consistently independently verified so our customers have confidence that when they shop with us they are always getting high-quality products at incredible Aldi prices."
Roy Morgan's customer satisfaction ratings are calculated from an annual survey of approximately 65,000 Australians, making it the world's most comprehensive ongoing single source survey.
Spanning 40 categories across a wide range of industries, this annual award is given to the organisation in each category that achieves the highest number of top monthly customer satisfaction ratings over the past 12 months.
Roy Morgan CEO Michele Levine congratulated Aldi for a sixth straight victory.
Roy Morgan, CEO, Michele Levine congratulated Aldi for a sixth straight victory. Nine
"Aldi has continued to provide high levels of satisfaction, and won all 12 monthly customer satisfaction awards during 2025 with an exceptional average customer satisfaction rating of 87.6 per cent to easily secure first place," she said.
"The 'Good Different' supermarket offers a compelling alternative to its rivals, borne out by a sixth straight win as Roy Morgan's 'Supermarket of the Year' (2020-25), a ninth win overall, and Aldi is currently on a record-breaking 55-month winning streak stretching back to 2021."
Aldi posted weaker sales growth and profit in their latest financial results on April 29.
Coles and Woolworth's expanded own brand ranges has proved competitive against Aldi's low prices. Getty
The German retailer's profits fell almost 20 per cent to $337.4 million, compared with $417 million in 2024.
This is reportedly due to slowing sales growth and higher wages.
Coles and Woolworths have proved to be competitive against Aldi's low prices in their latest sales results.
Both supermarkets reported significant increases in sales of their own brand ranges, having invested significantly in them in their efforts to attract customers looking for lower prices.
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