NRL official merchandise is now at Kmart so you can support your favourite team from just $18

Produced in partnership with Kmart

NRL fans are a passionate bunch who love showing their support for their favourite team.

But for many that has been out of reach for a long time with the cost of merchandise well out of reach, especially in a cost of living crisis.

That's no longer the case with Kmart selling NRL official merchandise for kids and adults at affordable prices.

"The launch of NRL supporter merchandise at Kmart means we are now able to provide our customers with NRL official licenced product and represent their teams with pride," a Kmart spokesperson said.

"We have carefully curated the range to reflect what we stand for – inclusiveness, affordability, accessibility without a compromise on design.

"All pieces in the collection are officially licenced by the NRL. This means, when you buy into your team's product, you're continuing to the on-going development and protection of NRL."

Products include the NRL kids T-shirt for $18, kids hoodie for $28, adult shirts for $20 and adult hoodies for $32.

Kmart's NRL merchandise is only available in Victoria, New South Wales and Queensland with all teams included.

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The news has been welcomed by NRL fans who are thrilled to be able to get some merchandise at a price range within their budgets.

"As a Rabbitohs fan I'm pumped for this – normally shirts can be well over $100 dollars, so these are just ideal and look to be great quality. Also Bunnies colours can be a bit too bold for your average walk to the shop, so these more muted colours are ideal," Nicole said.

Kristine added, "I had no idea Kmart did official merch but this is so great to have a more budget-friendly option especially for little ones who grow out of things so quickly. I have plenty of Tigers merch but one can never have enough."

Sindy added a hoodie to cart as soon as she heard about Kmart's official NRL range.

"Up Up Cronulla! 2026 is going to be their year, I feel it in my bones. I'm so excited that Kmart is now doing NRL merch. Being a fan is so expensive, especially when my brother and I support different teams – an official scarf costs $30 and here, now I can get a hoodie for practically the same price! It looks good and is cost effective, a total win-win," Sindy said.

For Jessi, it's also about being able to get Broncos merchandise a little more easily.

"Let's Go Brisbane Broncos! I am a proud supporter of the Brisbane Broncos. I have so many fond memories of watching them play throughout my childhood with my family and into my adult life, and in my opinion (and based on the results of the 2025 Grand Final), they are the best team to support," she said.

"Since living in Sydney, it is a little bit more difficult to get my hands on Broncos merch, so I am very excited that Kmart now offers official NRL merch. I have my eye on the Broncos Hoodie and T-shirt."

Meanwhile, Jo has passed on her love of the sport down to her kids and knows how expensive it can be to support her team by wearing its colours.

"I have been a Parramatta Eels fan since the age of five when Peter Sterling and Wayne Pierce used to hand out awards at my school assemblies. The official merch is way too expensive, but draping my children in Eels gear has been an important part of my parenting journey.

"If and when the Eels do become more competitive, I do plan to be one of those people at the shops who wears the gear all of Grand Final week, and after if they win. And I really do feel this is our year."

Product prices are current as at April 2, 2026. Availability may vary store to store, please visit kmart.com.au