Head scarf fashion trend paris fashion week celebrities 20260702 p60c4c.html – Breaking News & Latest Updates 2026
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The two-second hack everyone’s using to hide a bad hair day

Madhurima Haque
Madhurima Haque

Gone are the days of simply throwing on a cap to hide a bad hair day. 

Hollywood starlets are channelling their predecessors – the actresses of the ’50s and ’60s such as Audrey Hepburn and Marilyn Monroe, and more – and are instead throwing on a headscarf to add a pop of colour to their wardrobes. 

Hailey Bieber, Kendall Jenner

Kendall Jenner is fond of head scarves for all occasions. Instagram/@kendalljenner

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Wearing a scarf can add a touch of glamour and elegance from the golden era while blending seamlessly with the wardrobe of modern times.

Celebrities like Kendall Jenner have done this effortlessly, with the 30-year-old wearing the accessory everywhere – from Hollywood parties to dinner out with friends, and even on the water, pairing the covering with her bikini. The scarf has also been everywhere at the latest Paris Fashion Week.

But its alignment with celebrity doesn’t mean the accessory can’t be worn in everyday life, including at work. 

Our resident headscarf wearer Kahla loves adding one to complete her outfits. 

“I’ll throw a headscarf on to add a bit of colour to an outfit (especially in winter) or when I can’t be bothered to style my hair,” she says.

“I always secure it with a discretely-placed bobby pin behind each ear, just so I don’t have to worry about it fluttering away.” 

Here are some ways to incorporate the headscarf into your wardrobe: 

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On top

The easiest and most common way to wear the headscarf is laid over the top of your head. 

zendaya

Zendaya wore a patterned headscarf in a casual appearance at a book store. Instagram/@rakestrawbooks

You simply need to fold a square scarf into a triangle, place the folded edge across your forehead, and tie the two ends into a knot. 

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This can be done around your chin in a “coastal grandma chic” style, or at the base of your skull for a more carefree look. 

Like Elle Fanning, who fashioned hers into a swimming cap to protect her hair in the pool, you could also use a claw clip at the back for reinforcement.  

Elle Fanning

Elle Fanning reinforced her scarf with a claw clip at the back. Instagram/@ellefanning

Kendall Jenner

Kendall paired her head covering with a bikini Instagram/@kendalljenner

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Ponytail

Adding a scarf to your ponytail is one of the simplest ways to embrace the trend, adding a pop of colour to your hair.

If your scarf is long enough, you could even fashion the ends of it into a faux side-pony, like this model backstage at Paris Fashion Week.

A model poses backstage prior to the Maison Mihara Yasuhiro Menswear Spring/Summer 2027 show as part of Paris Fashion Week on June 26, 2026

A long-enough scarf can create a side-pony, like this model demonstrates. Francois Durand

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Going one step further, you can incorporate the scarf as one strand of a braid, having it peek through your strands in a subtle, wearable way. 

Hijab style

Hijabis are the indisputable queens of headscarves, incorporating their religious faith into fashion, and thus finding innovative ways to wear scarves eons before the rest of us. 

A guest wears a white headscarf, over-ear headphones, and no visible makeup details outside the Dior show during the Haute Couture Spring Summer 2026 as part of Paris Fashion Week on January 26, 2026 in Paris, France.

A classic hijab style involves covering the head and ears. Valentina Frugiuele

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The classic hijab style includes covering the head and ears with the scarf, using one fold at the midpoint of the head to create a seamless silhouette that wraps around the neck.

One guest at Paris Fashion Week (pictured above) tucked her hijab into her jacket for an even more seamless look. 

Paris-based model Sara Coelho Ansari is fond of pairing a head covering with jaunty hats.

Sara Coelho Ansari wears black hair covered with a black structured headwrap hat during Paris Fashion Week - Haute Couture - Spring Summer 2026, on January 26, 2026 in Paris, France

Sara Coelho Ansari paid homage to her culture with her headscarf style. Edward Berthelot

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In her Paris Fashion Week appearance, she wore a black structured hat resembling a Moroccan fez, paying homage to her heritage. 

Many hijabis also like wearing their head coverings in a “turban” style, fully covering their heads and low buns with fabric, like this guest at Paris Fashion Week. 

A guest wears a beige headscarf, gold earrings, a purple / green / yellow floral print pattern cotton puffy sleeves / high neck / belted oversized jacket, matching purple / yellow / green floral print pattern flared suit pants, a yellow leather Birkin handbag from Hermes, outside Zimmermann, during Paris Fashion Week - Womenswear Fall/Winter 2026/2027, on March 09, 2026 in Paris, France (Photo by Edward Berthelot/Getty Images)

Turban-style hijabs create a clean look. Edward Berthelot/

Extra protection from the elements

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It’s not only women jumping on the trend, with one male Fashion Week guest adding a scarf to the top of his head before securing it with a blue baseball cap. This not only creates an elongating illusion, it also protects his head from the sun. 

Juares Tenorio wears a blue cotton baseball cap with a gray / orange / white striped print pattern knit sweater from Lacoste, an orange and white print pattern silk scarf scarf from Lacoste

The fashion statement can also protect from the elements Edward Berthelot

A guest wears long straight black hair with blunt bangs, black knit scarf wrapped over the head and draped across the neck,outside Kiko Kostadinov, during Paris Fashion Week - Womenswear Spring Summer 2026, on October 07, 2025 in Paris, France (Photo by Edward Berthelot/Getty Images)

A classic way to protect yourself from the elements. Edward Berthelot

And of course, one of the most classic ways to wear a scarf is to wrap it around your neck to protect yourself from the elements, as this guest did with her black knit scarf.

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